Forget Gen Z and Millennials — the over-50s ‘Silver Spenders’ are powering investment opportunities, including these stocks

The over-50s 'Silver Spenders' are an increasingly influential consumer demographic.

AI Summary

The over-50s, known as Silver Spenders, are becoming a significant force in driving investment opportunities due to their increasing wealth and spending power. This demographic, often referred to as the Grey Pound, includes those with substantial disposable income from successful careers and pensions, leading many to seek ways to preserve their wealth through tax planning and high-end financial services. Companies such as Evelyn Partners, offering specialized wealth management solutions, may particularly benefit from catering to this affluent group's evolving needs and preferences.

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